Social Media is increasingly the way customers are finding local businesses. True, when someone moves into a neighborhood they'll likely walk or drive around to see what's local and stop in to a cute shop or a hardware store to pick up that necessary paint brush or screwdriver...but are you really ready to rely soley on foot traffic to spur your local business?
It's not enough to just have a website; Small Businesses need to pay attention to thier SEO (search engine optimization) and their Social Media presence on places like Facebook, Instagram, Google Local, Google+, Twitter, Pinterest and LinkedIn. All of these will affect the foot traffic to your brick & mortar because foot traffic is spurred by web traffic.
In today's world of Google and Social Media, people are constantly searching for local businesses via their mobile devices. Often this means crowd-sourcing a good place from their friends on Facebook. Other times it means doing a quick search on Google Maps. If you don't have your Google Local business page set up, you're doing yourself and your business a disservice. If you don't have a Facebook page set up, you're missing out on great word of mouth! People love posting pictures of their coffee, new purchase, or a great experience - and they usually tag the place they were at. Talk about free publicity!
At BSL Concepts, we know that Small Business Owners have a ton on their plates already. They often don't have time to learn Social Media and even if they do, they don't have time to execute. That's what we're here for! WE LOVE LOCAL. WE LOVE SMALL BUSINESS.
We want to help you grow your business by enhancing your digital presence. Reach out for a conversation about how we can help spur your foot traffic by increasing your web traffic.
Email or Call us today! info@bslconcepts.com | 929.322.4BSL
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